Professionals take lessons in social media
At the Graduate School of Journalism in Columbia, professor Sree Sreenivasan who has been imparting lessons in digital journalism for over a decade, started continuing education courses in social media about a year ago with a goal to make people think about what they do and how they do things on social media.
Does Facebook advertising create value?
Facebook is set to launch its roadshow in order to pitch its IPO to investors, but not all are excited with the social-media giant’s advertising business. Some of them with large spending accounts are pondering whether they are managing to get their money’s worth. The doubt exists as analysts decide exactly how to value the company for an initial public offering scheduled for May 18. According to one of them, the issue with many social media sites like Facebook is regarding ROI.
Quick look at some multi-faceted social platforms
Are you looking for a platform that will help you launch campaigns, identify and build audience, and send across targeted messages via a social media dashboard? Are you a media professional looking to strike a rapport with seniors and experienced writers for advice? May be you are in search of a resource that can produce video tutorials, which cover among the Web’s most popular and handy sites?
Are you addicted to Facebook? A test will tell…
If your friends, colleagues and family members taunt that you are getting addicted to Facebook, they can be correct. A team of researchers in Norway has identified six stark signs to tell that you may have become addicted to the social site interactions, 24 x 7. They have employed those signs so as to develop a test. The idea is to help people work out if they really suffer from social media addiction.
A tool to build powerful social connections for businesses
Buddy Media has successfully launched its new social ad management software, BuyBuddy, which will offer brands the scope for optimizing results. Engagement is an important aspect. However, it’s just a means to an end – the scale made possible with the combination of consumer insight drawn from social media, and the reach via paid media to increase sales, along with loyalty.
Jive releases next-generation social business platform
Jive offers seamless flow between a company’s Facebook fan page and its customer community. Any queries posted to its wall also appear in the customer community. Answers coming from the community are pushed back to Facebook. The platform provides seamless flow between your customer community and your company’s Facebook fan page. Any questions posted to your wall also appear in your customer community. Answers from the community are pushed right back to Facebook.