Brand channels on Youtube is a destination where brand managers can build engagement and a community around their brand. Continue reading
Decoding Youtube history
Reply
Category Archives: Social Media
A social platform to creatively project your brand
5 possible reasons why Twitter followers are deserting you
So you’ve been assiduously building Twitter presence and have already gained a decent following. But, you find over time that you’re losing them steadily, or those who follow you unfollow afterwards. Why so? Well, odd unfollows are normal; online users change their decisions quickly, at times. However, if you realize you’re losing more of them to your comfort, you need to check out the following possible mistakes that you might be committing: Continue reading
Facebook redesign to lure brands and advertisers
Keen to control the information blaze, which has apparently turned off several users and also discouraged a section of advertisers, the world’s social networking giant has unveiled a makeover of its home page. The major design change of the News Feed will present larger photographs and links, as well as will allow users to get specialized streams largely focused on popular topics such as music plus posts by friends. Continue reading
How to make the most of LinkedIn for a dream job?
In today’s lean times, looking for a job can get challenging. You cannot limit your search to offline channels and agencies. Networking on the Internet has become essential. In fact, you must use all possible resources and avenues that are available. When it comes to job search, many professionals tend to often ignore or underutilize LinkedIn. We discuss ways to ensure you are in a position to make the best possible use of the world’s most powerful site to land a dream job for yourself. Continue reading
Impact of social influence on business growth
Your social media strategy should ideally hinge on Creating brand awareness, building communities, quick customer service, deeper market research, customer feedback, and 24×7 customer service. Continue reading
A new Web wonder, Wooplr, is making waves
Though some fledgling brands still remain skeptical of the impact of social media in terms of ROI, a wide array of platforms continue to enter the arena. Over the last few months, a new phenomenon is making a buzz in the social realm. A dynamic social discovery plus shopping avenue, Wooplr provides an exciting opportunity to businesses world over to promote themselves – be it a statement jewelry, artifacts, handbags and so on. What does it do and how exactly does it facilitate social commerce? Let us try to find out: Continue reading
Why Tumblr can score over Twitter and Facebook?
Real-time, dynamic notifications were among those missing pieces as far as Tumblr was concerned. The social platform has taken a step ahead to add the same to its dashboard with an idea of increasing user engagement. It’s a key feature of social networking websites such as Facebook. Based on one’s point of view, they fall on opposite boundaries of any debate so as to keep everyone in the discussion and are prompted to express an opinion. Continue reading
It’s time for your brand to ‘Vine’
By now, most of us have in all probability heard or read about the latest app for purpose of video sharing, called Vine courtesy Twitter. Here’s first a quick glance at key aspects of the app: Continue reading
E-commerce websites back on radar of marketers
Almost half of the B2B firms are keen to scale up digital marketing budget, with most of them wanting to increase investment in social media, email marketing, online video as well as search. One more significant asset that seems to be getting the most attention and the highest priority in terms of investment is the E-commerce website. Continue reading